A channel strategy plan that tells you which platforms to prioritize starts with scoring each channel on 3 dimensions: audience fit, expected ROI, and resource cost. On aidowith.me, a 12-step route walks you through listing your active and potential channels (paid social, organic search, email, partnerships, events, content), gathering performance data from current campaigns, building a scoring matrix with weighted criteria, and producing a ranked list with budget allocation recommendations. The AI helps you estimate ROI ranges for channels you haven't tried yet using industry benchmarks and your target audience profile. Most marketing teams finish in about 2 hours. You'll ship a one-page strategy document with a scored channel matrix, a recommended 90-day channel mix, budget allocation percentages, and 3 KPIs per channel to track over the first quarter At the end of the 12-step route, you have a finished output ready to use or share.
Last updated: April 2026
The Problem and the Fix
Without a route
- You're active on 6 platforms but can't tell which 2 are driving results because there's no comparison framework.
- Your budget gets split evenly across channels instead of weighted toward what works, wasting 30% or more.
- Every quarter someone suggests a new platform, and you add it without dropping anything, stretching your team thinner.
With aidowith.me
- Ship a scored channel matrix that ranks every platform by audience fit, ROI potential, and resource cost.
- Get a 90-day channel plan with specific budget percentages and 3 KPIs per channel to track performance.
- Make data-backed decisions about which channels to double down on and which to drop.
Who Builds This With AI
Founders
Move fast on pitches, pages, research. AI as your first hire.
Managers & Leads
Reports, presentations, and team comms handled faster.
Sales & BizDev
Prep calls, draft outreach, research prospects in minutes.
How It Works
List channels and gather performance data
Catalog your active and potential channels. Pull performance numbers (cost per lead, conversion rate, revenue attributed) from the last 90 days where available.
Build the scoring matrix
Score each channel on audience fit, expected ROI, and resource cost. The AI applies weights based on your business goals and fills in benchmark estimates for untested channels.
Generate the strategy document
Produce a one-page plan with a ranked channel list, recommended budget allocation, a 90-day timeline, and 3 tracking KPIs per channel.
Build Your Channel Strategy Plan
Follow 12 steps and ship a scored channel matrix with budget recommendations for the next 90 days.
Start This Route →What You Walk Away With
List channels and gather performance data
Build the scoring matrix
Generate the strategy document
Make data-backed decisions about which channels to double down on and which to drop.
"We cut 3 underperforming channels and reallocated to the top 2. Cost per lead dropped 40% in the first quarter."- VP of Marketing, Series A startup
Questions
The AI uses industry benchmarks and your target audience profile to estimate ROI ranges for untested channels. These estimates aren't guarantees, but they give you a data-informed starting point. The route also suggests small-budget pilot tests (under $500) for the top-scoring untested channels The route on aidowith.me specifies which platforms work best at each step. If you need to switch tools, the AI adjusts its guidance accordingly.
Review your channel scores quarterly. The 90-day timeline the route produces includes checkpoints at day 30 and day 60. If a channel's KPIs are below target at the first checkpoint, you can reallocate budget early instead of waiting until quarter end The route on aidowith.me saves your project state so you can return and update specific sections without starting over. Most updates take 15 to 20 minutes.
Yes. The scoring criteria (audience fit, ROI potential, resource cost) apply to any business model. The route adjusts channel recommendations based on your inputs: B2B teams often score LinkedIn and webinars higher, while B2C teams see stronger scores for Instagram, TikTok, and email The route on aidowith.me specifies which platforms work best at each step. If you need to switch tools, the AI adjusts its guidance accordingly.