A color palette and typography system with AI starts with your brand's personality and target audience. On aidowith.me, the Logo and Visual Identity route covers this in 10 steps. You describe your brand attributes (modern, trustworthy, bold, playful) and AI generates 3 to 4 palette options with hex codes, contrast ratios, and accessibility scores. Each palette comes with a primary color, 2 secondary colors, and 2 neutral shades. For typography, the route pairs a heading font with a body font based on your brand style, then sets sizes, weights, and line heights for 5 use cases: headings, subheadings, body text, captions, and buttons. You also get usage rules: which color goes where, minimum font sizes, and do-not-do examples. The output is a 1-page visual identity guide you can hand to any designer or developer. The whole process takes about 90 minutes, compared to the $2,000 to $5,000 a freelance designer would charge for the same deliverable.
Last updated: April 2026
The Problem and the Fix
Without a route
- You picked brand colors by gut feeling and now your website looks like a ransom note
- Your team uses 8 different font sizes because nobody wrote down the rules
- Hiring a designer for a basic color and typography system costs $2,000 or more and takes weeks
With aidowith.me
- AI generates palettes with contrast ratios and accessibility scores, not just pretty swatches
- Font pairings with specific sizes, weights, and line heights for every use case
- A 1-page visual identity guide ready to hand to designers and developers
Who Builds This With AI
Marketers
Content, campaigns, and briefs done in hours instead of days.
Founders
Move fast on pitches, pages, research. AI as your first hire.
Managers & Leads
Reports, presentations, and team comms handled faster.
How It Works
Define your brand attributes
Describe your brand's personality, audience, and industry. AI uses this context to generate palettes and font pairings that fit your positioning.
Build your color palette
Choose from 3 to 4 AI-generated palette options with hex codes, contrast ratios, and accessibility checks. Pick your primary, secondary, and neutral colors.
Set your typography system
AI pairs heading and body fonts, then sets sizes and weights for 5 use cases. You get a complete type scale with usage rules and export-ready specs.
Build your color palette and typography system
10 steps. About 90 minutes. A visual identity foundation you'll use everywhere.
Start This Route →What You Walk Away With
Define your brand attributes
Build your color palette
Set your typography system
A 1-page visual identity guide ready to hand to designers and developers
"We'd been arguing about colors for months. The route gave us 4 solid options in 20 minutes and we picked one unanimously."- Co-founder, early-stage startup
Questions
Yes. AI applies color theory principles (complementary, analogous, triadic harmonies) and checks every combination for WCAG accessibility compliance. The palettes it generates follow the same rules professional designers use. You pick the option that fits your brand, and the output includes hex codes, usage guidelines, and contrast ratios that any developer can implement.
The route handles that. You provide your logo or existing brand colors, and AI builds the rest of the palette around them. It suggests complementary secondary colors and neutrals that pair well with what you already have. This works for brands expanding a single color into a full system Each section is generated based on your specific inputs, so the final output reflects your context rather than a generic template. You review and adjust as you go.
No. The output is a document with hex codes, font names, sizes, and usage rules. You can share it as a PDF or paste it into a Notion page. Designers can use it to set up Figma files. Developers can use it to write CSS variables. The format is tool-agnostic and works for any workflow your team follows.