A website About page rewrite with AI turns a generic 'we were founded in 2019 and care about our clients' page into one that tells a specific story, explains the founding problem, names what makes your approach different, and ends with a clear next step. About pages are often the second most visited page on a site, but they're written last and updated never. At aidowith.me, the Press Release route covers this in 10 steps over about 1 hour. You'll audit your current page against 5 effectiveness criteria, use AI to draft a new version with a story structure (problem, origin, approach, team, what's next), and calibrate the tone to your brand voice. The route includes a 3-question test: can a first-time visitor answer 'what does this company do', 'why should I trust them', and 'what should I do next' after reading the page?
Last updated: April 2026
The Problem and the Fix
Without a route
- Your About page says 'we're passionate about helping businesses grow' and says nothing specific about who you are or what you've done
- Visitors land on the About page during research but leave without taking any action because there's no CTA or clear next step
- The page was written 3 years ago and still describes your original mission, team, and services even though all three have changed
With aidowith.me
- Rewrite the About page with a story structure: founding problem, approach, team credibility, and a clear CTA
- Pass the 3-question visitor test so every reader knows what you do, why to trust you, and what to do next
- Update the page to reflect your current focus, team, and customers, not the company you were 3 years ago
Who Builds This With AI
Marketers
Content, campaigns, and briefs done in hours instead of days.
Managers & Leads
Reports, presentations, and team comms handled faster.
Ops & Analysts
Summaries, process docs, and structured output from messy inputs.
How It Works
Audit the current page and define the goal
Read the current page against 5 criteria: specific story, founding problem, differentiation, team credibility, and CTA. AI identifies which criteria are missing and what information you need to gather before rewriting.
Draft the new page with AI
Give AI your founding story, the specific problem you solve, 3 ways your approach is different, and 2-3 customer results. AI drafts a new About page in a story structure with all 5 criteria included.
Calibrate tone, run the 3-question test, and finalize
Adjust the draft to match your brand voice. Run the 3-question test: what do we do, why trust us, what next? Fix any section that fails. Add a photo, team bios, and publish.
Rewrite Your About Page Today
Follow the 10-step Press Release route at aidowith.me and rewrite your website About page with AI in about 1 hour.
Start This Route →What You Walk Away With
Audit the current page and define the goal
Draft the new page with AI
Calibrate tone, run the 3-question test, and finalize
Update the page to reflect your current focus, team, and customers, not the company you were 3 years ago
"We rewrote the About page in one afternoon and time on page went from 45 seconds to 2 minutes 10 seconds the next week. The founding story section is what people read most."- Founder, boutique consulting firm
Questions
Audit your current page against 5 criteria (story, founding problem, differentiation, team, CTA), gather the missing information, then use AI to draft a new version with a story structure. Run the 3-question visitor test and fix any section that fails. The aidowith.me Press Release route covers all 10 steps in about 1 hour.
Five elements: a specific origin story or founding problem (not just a year and mission statement), a clear explanation of what you do and who you serve, your differentiated approach (what you do that others don't), team credibility indicators (experience, results, or backgrounds relevant to the customer), and a CTA that directs visitors to their next step.
Give AI the specific details from your real story: the actual problem you faced, the year and context, the specific decision you made, and the real outcomes your customers get. The more specific your input, the less generic the output. Then do a voice calibration pass using 2 samples from your existing writing to adjust the tone.