Free AI marketing tools are genuinely capable now, the gap between free and paid has shrunk to a handful of features most marketers don't need daily. At aidowith.me, the Content Plan route puts 3 free tools to work together: ChatGPT for ideation and copy, Claude for editing and tone, and a Google Sheets template for scheduling. The 10-step route takes 90 minutes and ends with a full month's calendar, topic clusters, post copy drafts, and publishing dates. Two things the route focuses on that most guides skip: feeding AI your positioning context before generating ideas (this alone doubles output quality), and building a reusable prompt file so month 2 takes 30 minutes instead of 90. Many marketers find the positioning brief step is the single biggest improvement, it stops AI from generating ideas that could belong to any brand and starts producing content that sounds like you. Free to start at so.aidowith.me.
Last updated: April 2026
The Problem and the Fix
Without a route
- You pay $200-400/month for content tools that do 80% of what free AI does, and you're not using 60% of the features.
- You've tried using free AI for marketing but get generic ideas that could belong to any company in your industry.
- Your content plan exists in 4 different tabs and nobody on the team knows what's been approved or published.
With aidowith.me
- Use 3 free tools in combination, ChatGPT, Claude, Google Sheets, to cover ideation, editing, and scheduling without a single subscription.
- Feed AI a 5-sentence positioning brief at the start of every session so every idea reflects your brand, not a generic template.
- Finish month 1 with a reusable prompt file that cuts month 2 planning from 90 minutes to 30.
Who Builds This With AI
Marketers
Content, campaigns, and briefs done in hours instead of days.
Founders
Move fast on pitches, pages, research. AI as your first hire.
Managers & Leads
Reports, presentations, and team comms handled faster.
How It Works
Set up your positioning brief and tool stack
You'll write a 5-sentence brief covering your audience, brand voice, content goals, and top 3 competitors. This brief goes into every AI prompt and is the single biggest factor in output quality.
Generate topic clusters and post ideas
ChatGPT generates 5 topic buckets from your brief, then drafts 4 post ideas per bucket. You review 20 ideas in 15 minutes, keep the 12 best, and have your month's backbone done.
Draft copy and build the calendar
Claude drafts captions or hooks for each approved idea. You do one editorial pass, drop everything into the Google Sheets calendar template, and publish dates are set. Month done.
Replace Your Content Agency With Free AI Tools
Join the waitlist for early access to the Content Plan route, 10 steps, 90 minutes, a full month's calendar ready to publish.
Start This Route →What You Walk Away With
Set up your positioning brief and tool stack
Generate topic clusters and post ideas
Draft copy and build the calendar
Finish month 1 with a reusable prompt file that cuts month 2 planning from 90 minutes to 30.
"I cancelled our content agency subscription after this route. We now plan and draft a month of content in one 90-minute team session using only free tools. The quality is honestly better."- Marketing Director, B2B tech company
Questions
ChatGPT free tier for ideation and initial drafts, Claude free tier for editing and tone refinement, and a Google Sheets content calendar template. No paid tools needed. The route also mentions Canva free tier for visual assets if your content includes graphics. All three tools work together in a single session: ChatGPT generates the ideas, Claude tightens the copy, and the Sheets template holds the publishing schedule so nothing falls through the cracks.
The positioning brief is the key. When you give AI your specific audience, your brand's distinct perspective, and 2-3 things you explicitly don't do, the output stops being generic. The route walks you through writing this brief in 10 minutes at step 1. Most marketers who do this step are surprised how different the ideas get, the brief is the difference between AI generating ideas for 'a B2B tech company' and ideas that match your specific product.
Yes, the route is designed for one person working alone. Steps are self-contained, the calendar template works in a solo Google Sheet, and you can do the whole thing in a single session. Many solo marketers use it to plan 6 weeks of content at once, then just execute week by week.